What is the primary focus of the ideate stage in Design Thinking?

The primary focus of the ideate stage in Design Thinking is to brainstorm and generate a range of ideas and solutions. During this phase, participants engage in creative thinking to explore various possibilities without immediately judging or narrowing down ideas. The goal is to encourage out-of-the-box thinking, allowing for diverse perspectives and innovative solutions to emerge. This stage emphasizes quantity over quality, aiming to gather a broad set of ideas that can later be refined or combined into more concrete concepts for further development.

In contrast, finalizing design concepts, conducting user testing, and gathering stakeholder feedback occur in different stages of the Design Thinking process where the focus shifts to selecting and validating ideas, ultimately leading to the creation and refinement of viable solutions.